Facebook Jumps Yahoo

in Facebook

According to comScore Video Metrix a leader in measuring the digital world, Facebook.com jumped one position to capture the #2 spot with 58.6 million viewers, for a total of 243 million viewing sessions. Yahoo! sites ranked third with 53.9 million viewers, followed by VEVO with45.4 million. Google Sites driven primarily by video viewing at YouTube.com had the highest number of overall viewing sessions with 1.9 billion and average time spent per viewer at 270 minutes, or 4.5 hours. YouTube is now the #2 search destination in the world.

Other important findings from August 2010 include:

  • The top video ad networks in terms of their potential reach of the total U.S. population were: Break Media at 46.4 percent, BrightRoll Video Network at 45.0 percent, and ScanScout Network at 44.5 percent.
  • 85.1 percent of the total U.S. Internet audience viewed online video.
  • The duration of the average online content video was 4.8 minutes, while the average online video ad was 0.4 minutes.
  • Video ads accounted for 10.7 percent of all videos viewed and 1.0 percent of all minutes spent viewing video online.

This is combo opportunity for Face Book. Facebook.com secures second place in online video content ranking with 59 million viewers.

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{ 3 comments… read them below or add one }

1 Stephan October 4, 2010 at 4:53 pm

The continued rise of Facebook worries me somewhat due to the frequent issues regarding privacy and the fact that Facebook accounts can never be fully deleted.

The film 'The Social Network' about the founder of Facebook is, at this point in time, top at the box office in the States. Perhaps the fictionalised version of those who started Facebook might decrease its popularity (as the founder is not depicted in the most flattering light).


2 Saikrishna October 13, 2010 at 9:38 pm

Great Facebook Got Placed In 2 nd Place… At The Same Time Youtube Also Is In The Track With Good Ratings Too
Thanks For Sharing The Info And Comment At My Site :)
Have A Nice Day…!
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3 InspiroHost October 20, 2010 at 2:29 am

That's great. Facebook is a great social networking site. As for accounts not completely deleted by facebook, I think that's not the case. I used to think like that too until recently I got the link to delete accounts completely.

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